Re-Designing The Stop Sign – aka “The Process”
Too funny. A parody of the corporate creative process.
“What if there were no stop signs, and a major corporation was charged with inventing one? They’d brief their agency and let them do it. Sorta”
Posts from: February 2012
Igor’s Naming Guide status elevated to “Optional” !
UC Berkeley’s Haas School of Business lists the Igor Naming Guide as “optional” reading this semester. Here it is in black and white, but beware, a PDF from UCB may open automatically.
“Optional” as in ancillary, extraneous, needless, redundant, superfluous, unnecessary & unneeded.
Perfect.
Advertising Gag
US Airways has an advertising opportunity for you:
Reach an attractive audience to increase revenue, grow brand awareness, drive traffic and meet your business goals by aligning yourself with the respected US Airways brand.
More information available in “the seat pocket in front of you” on all US Aiways flights.
Skippy Peanutbutter Ad From The 50′s
“There’s never any staleness or rancid taste and it is always easy to digest” Sold!
Posted: February 14th, 2012 |
Category: Igor Nothing says clean like “Poo”
Yup, it’s Poolife. They make products to clean swimming pools. It’s true.
Posted: February 11th, 2012 |
Category: Igor “Celebration Lentil Loaf”. NOW it’s a party!
Whole Foods naming strategy attempts spinning straw into gold
Posted: February 10th, 2012 |
Category: Igor