For this naming project -- one of many with Seagate -- Igor was
asked to create a new name for not only a product but and entire product
family: Seagate's initial foray into solid state drives (SSD), which "differ
from other products within the Seagate enterprise portfolio because [they]
leverage non-volatile flash memory rather than spinning magnetic media
to store data."
Segate needed a name for this breakthrough product family that captured
its futuristic essence and conveyed key concepts of speed, small footprint,
power, capacity, durability and reliability. Igor created the name Pulsar for this product and product family, perfectly capturing these characteristics
with a metaphorical, evocative astronomical term meaning "one
of several hundred known celestial objects, generally believed to be
rapidly rotating neutron stars, that emit pulses of radiation, esp. radio
waves, with a high degree of regularity."
Designed to meet OEM perrformance, power, size and reliability requirements
for enterprise blade and general server applications, the Pulsar SSD
leverages 30 years of Seagate history of successfully designing, building
and supporting the industry's highest-quality enterprise storage devices
for I/O-intensive, 24x7, enterprise computing environments.
Key Features and Benefits
Single-level cell (SLC) technology optimizes SSD reliability and endurance
Up to 200GB capacity in a 2.5-inch form factor and 7mm z-height
0.44 percent AFR for high reliability and endurance
Power loss data protection to ensure against data loss upon power
failure
5-Year Limited Warranty
SATA 3Gb/s interface to support current blade server chipsets
30 years of Seagate leadership in meeting enterprise customer requirements
Leveraging industry-leading, global enterprise support Industry-leading
SSS and SSD standards development through JEDEC and SNIA
Take a ride on the new Pulsar. Data traveling at
the speed of light now has a drive that can keep up with it!